The struggle self-published authors are very familiar with, is the task of getting people to actually read their book. I mean, no doubt there are hundreds of Best Sellers out there that aren’t Best Sellers yet because it’s impossible to get an audience cheaply. You either have to pay a bajillion dollars for ads or annoy everyone you know with shameless self-promotions.
Seeing as I’m a 17 year old trying to survive high school, I’m in the portion of the self-published author population that drives everyone crazy.
Now, it’s probably become prominent at this point that as of this morning, my novel The Little Villains is available on Amazon.com. I’m thrilled that the year and a half of work has paid off, but now I’m faced with a problem: how do I convince people to buy it?
Here’s what I did:
- Made an extremely annoying post on every social media platform I own. Yes, that includes everything from Snapchat and Facebook to Instagram and my blog. Annoying? yes. Necessary? No doubt.
- Became a walking billboard. Thanks to my brother and his skills with an iron, I was able to acquire some t-shirts featuring the covers of my two novels. I consequently begged one of my friends to wear one and it got a good bit of attention.
- Put myself out there in front of my high school. My school has a morning announcements class devoted to creating funny videos and filming a news broadcast that includes the daily announcements. Due to my love for the film industry, I am in said class and decided to anchor for the day wearing aforementioned billboard shirt.
- I didn’t shut up. The shirt was a good conversation starter and once people saw that they usually asked how I managed to write a book and what it was about. From there I would persuade them to buy my book! Screaming “Buy my book!” also helps.
In total, I see nothing wrong with being extremely annoying when it comes to promoting a self-published novel. Self-published authors put just as much (and sometimes more) effort into creating our masterpieces, and we’re overlooked because we can’t afford fancy advertisements or simply just don’t want to take that route. Who can blame us for accidentally driving all our friends and family insane for one day?